25+ years of combined senior experience across affiliate, partnerships and commercial operations.
Mantra helps scale-focused businesses move faster by combining senior-level relationships, proven commercial strategy and hands-on execution.
No slow introductions. No trial and error.
Just a faster route to revenue.
The shortcut to scale
in affiliate & partnership growth.
Start a scale conversation
25+ years of combined senior experience across affiliate, partnerships and commercial operations.
The shortcut to scale in affiliate & partnership growth.
Mantra helps scale focused businesses move faster by combining senior-level relationships, proven commercial strategy
and hands-on execution.
No slow introductions. No trial and error.
Just a faster route to revenue.
Start a scale conversation
What we do.
Affiliate & partnership growth - designed to shortcut scale.
Mantra is a consultancy-led business. We work closely with founders and commercial teams to shape strategy, unlock the right partnerships and accelerate scale, using direct access to proven industry relationships and sound commercial judgement.
A core part of our consultancy is access. We leverage senior-level relationships across brands, agencies, networks and partners to shortcut slow introductions and connect clients directly to the right people from day one.
Affiliate & Partnership Consultancy
(core service)
Senior, hands-on consultancy designed to help brands make better commercial decisions and move faster.
We advise on programme strategy, commercial models, partner prioritisation and growth planning - bringing clarity on where to focus and how to scale efficiently.
A core part of our consultancy is access. We leverage senior-level relationships across brands, agencies, networks and partners to shortcut slow introductions and connect clients directly to the right people from day one.
Affiliate Program Setup
When strategy is clear and speed matters, we design and launch affiliate and partnership programmes end-to-end.
This includes platform selection, programme structure, tracking foundations and partner onboarding - ensuring programmes are built properly from the outset and ready to scale.
Ongoing Programme Oversight
Where ongoing management accelerates progress, we stay close to execution.
We oversee performance, optimise partnerships and maintain commercial discipline as programmes grow - always with senior involvement and a clear focus on revenue, not activity.
Focus:
Boutique Hotels
We work with boutique and independent hotels to reduce reliance on OTAs and grow high-confidence direct bookings.
Our approach combines trusted partnerships, smart attribution and commercially sound incentives, designed to drive incremental revenue without adding operational complexity or operational burden for hotel teams.
We start with focused pilots, validate what works and scale proven activity - always aligned to each property’s commercial goals and existing setup.
This work is shaping a longer-term product vision for the hotel space, informed entirely by live pilots and real commercial outcomes.
20+
years
Affiliate & partnerships expertise
100s
Trusted Affiliate relationships worldwide.
20-30%
Online revenue driven by affiliate partnerships
Our values.
We value clear thinking, honest conversations and senior involvement - focusing on commercial decisions that deliver long-term value, not short-term activity.
Mantra Co Group Ltd
Registered in England and Wales
Company No. 16876036
© Mantra Co
hello@mantra-co.com
Mantra is a senior consultancy focused on affiliate and partnership growth.
Founded by experienced commercial leaders, we help brands scale faster by combining proven strategy, direct access to senior relationships and hands-on commercial judgement.
We work in a clear, practical and collaborative way, prioritising long-term value, commercial outcomes and momentum over activity for activity’s sake.
Who we are.
About Us.
Who we are.
What we do.
Affiliate & partnership growth - designed to shortcut scale.
Mantra is a consultancy-led business. We work closely with founders and commercial teams to shape strategy, unlock the right partnerships and accelerate scale, using direct access to proven industry relationships and sound commercial judgement.
A core part of our consultancy is access. We leverage senior-level relationships across brands, agencies, networks and partners to shortcut slow introductions and connect clients directly to the right people from day one.
Affiliate & Partnership Growth
Senior, hands-on consultancy designed to help brands make better commercial decisions and move faster.
We advise on programme strategy, commercial models, partner prioritisation and growth planning - bringing clarity on where to focus and how to scale efficiently.
A core part of our consultancy is access. We leverage senior-level relationships across brands, agencies, networks, platforms and partners to shortcut slow introductions and connect clients directly to the right people from day one.
Affiliate Program Setup
When strategy is clear and speed matters, we design and launch affiliate and partnership programmes end-to-end.
This includes platform selection, programme structure, tracking foundations and partner onboarding - ensuring programmes are built properly from the outset and ready to scale.
Ongoing Programme Oversight
Where ongoing management accelerates progress, we stay close to execution.
We oversee performance, optimise partnerships and maintain commercial discipline as programmes grow - always with senior involvement and a clear focus on revenue, not activity.
Focus:
Boutique Hotels
We work with boutique and independent hotels to reduce reliance on OTAs and grow high-confidence direct bookings.
Our approach combines trusted partnerships, smart attribution and commercially sound incentives, designed to drive incremental revenue without adding operational complexity or operational burden for hotel teams.
We start with focused pilots, validate what works and scale proven activity - always aligned to each property’s commercial goals and existing setup.
This work is shaping a longer-term product vision for the hotel space, informed entirely by live pilots and real commercial outcomes.
20+ years
Affiliate & partnership expertise
100s
Trusted Affiliate relationships worldwide.
20-30%
online revenue driven by affiliate partnerships
Who we are.
About Us.
Mantra is a senior consultancy focused on affiliate and partnership growth.
Founded by experienced commercial leaders, we bring together deep expertise across affiliate strategy, partnerships, technology and operations - shaped by years of working closely with brands, agencies, networks and publishers.
We understand how growth works in practice. Not just in theory, but in the detail - from commercial models and partner dynamics to execution realities and operational constraints. Our role is to bring clarity, judgement and momentum where it matters most.
Our Values.
We believe the best results come from clear thinking, honest conversations and senior involvement.
We work in a straightforward, collaborative way, prioritising long-term value over short-term wins, and commercial outcomes over activity for activity’s sake.
Our approach is practical and grounded in experience. We focus on making good decisions, executing them well and helping our clients move forward with confidence.
© Mantra Co.
© Mantra Co
hello@mantra-co.com
Mantra Co Group Ltd
Registered in England and Wales
Company No. 16876036